Product · UI · 2025

The DPP as a marketing surface

Most brands treat EU-mandated Digital Product Passports as a compliance checkbox. B2B SaaS that reframes them as a first-party customer channel: upselling surfaces, data capture, and support-ticket reduction. Co-ideated with a founding partner, validated through 30 brand-side interviews. Live product at app.getdopio.com, shipped to 3 customers. Currently paused.